BB Dakota
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I worked on a freelance basis for creative agency Tost Consulting, primarily on Steve Madden's BB Dakota brand till BB Dakota wa aquired by Steve Madden. Projects included developing concepts for online + social content, executing and developing layouts for emails to ensure typography feels fresh, as well as Branding + Design projects.


  • Concepting
  • Art Direction
  • Branding + Design

    • BB Dakota's digital campaigns include collage elements and street photography for an off the cuff but polished look. My role has included concepting and art direction for content, leading the design for emails, as well as build out corresponding content for site and social channels. Samples below:

    I've also worked with BB Dakota on branding projects. The below sample is a suite of BB Dakota logo stickers I designed for gifting. 90's rave culture was a source of inspiration here, injecting the stickers with an edgy but fun feel.